Where did Brosix name come from and how to pronounce it?

We’ve been asked several times where did BROSIX name come from. Here is the explanation from the founder Stefan Chekanov:

Well, in the days before Christmas 2005 me and my brother Svetoslav were thinking how to name our new software application. At that time our company name was D-Bross and at the same time my son was a fan of the Asterix and Obelix movies. So, we combined D-Bross with Asterix and got Brosix. That’s it, Brosix name was inspired by our company name and my son 🙂

Now, how to pronounce. Following the story, we pronounce it [bro’siks]